2024

Design Awards Silver Winner - SHANGHAI FINC BIO-TECH INC.

Ba Xian Yue Long Men

Entrant

SHANGHAI FINC BIO-TECH INC.

Category

Food - Private Label

Client's Name

SHANGHAI FINC BIO-TECH INC.

Country / Region:

China

Ba Xian Yue Long Men is a specially designed gift box for Finc's product Fresh Mushroom in the Year of the Dragon. With Chinese red as the main color and the main image of the dragon leaping dragon door line drawing, the gift box aims to convey the brand culture, promote the sales volume of the product and enhance the corporate image through the gift box.

Ba Xian Yue Long Men is not only a gift box, but also a precious blessing that gives a new flavor to the New Year. In creating the entire work, the design team, through a deep understanding of the traditional cultural background, wanted to pursue as much uniqueness as possible in terms of creativity. The whole work not only focuses on the aesthetic effect, but also takes into full consideration of the user's needs and usage scenarios, to ensure that the work is practical and easy to use, and can bring practical value to the user. The design also utilizes the characteristic red color of the New Year and the 2024 Year of the Dragon as its main elements, and makes a deep impression through its detailing.

Credits

QUANQUAN CHEN
YANG LIAO
LIFANG SHI
CHANG SHAO
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