2024

Design Awards Gold Winner - Shenzhen Chuanqi Sports Co.,Ltd

Aurora-7

Entrant

Shenzhen Chuanqi Sports Co.,Ltd

Category

Sports Equipment - Badminton / Badminton Equipment

Client's Name

Country / Region:

China

Drawing inspiration from an aurora, a brilliant plasma phenomenon predominantly seen in the high latitude (Arctic and Antarctic) regions, we have incorporated aurora-like splashes of brilliant color and sci-tech sleek elements into Aurora-7 badminton racket to make it more eye-pleasing.
The racket frame and shaft utilize Mitsubishi high modulus graphite to secure overall rigidity and elasticity while keeping lightweight, enabling the racket to bear a maximum tension of 30 pounds without being deformed. The frame features an aerofoil-like structure, which can reduce air resistance to enhance the swing speed. The head adopts an accurate counterweight system for the even distribution of carbon fiber, thus helping improve the explosive hitting power.
Aurora-7 is lightweight, robust, and durable, with flexibility and resilience akin to rubber, making it easy to use.

Credits

Wang Songhua
Xiao Yiwu
More Gold Winners
2024
Design Awards Winner - Meridian Audio - Meridian DSP9 Loudspeaker
Meridian Audio

Entrant

Meridian Audio

Category

Audio & Video Devices - Speakers

Country / Region

United Kingdom

2024
Design Awards Winner - Xuanhao LLC - Polycycle Illumination – Upcycling Ocean Plastic Bags
Xuanhao Li

Entrant

Xuanhao LLC

Category

Lighting Innovation - Green Lighting

Country / Region

United States

2024
Design Awards Winner - HUASHENG FUJITEC Elevator Co.,Ltd - DF-f

Entrant

HUASHENG FUJITEC Elevator Co.,Ltd

Category

Industrial Equipment, Machinery & Automation - Control Systems

Country / Region

China

2024
Design Awards Winner - Xiamen Tianyi Wuqing Clothing Co., Ltd. - Queen's Shaping Pants
Yicheng Lin

Entrant

Xiamen Tianyi Wuqing Clothing Co., Ltd.

Category

Clothing & Accessories - Underwear & Lingerie

Country / Region

China