2024

Design Awards Gold Winner - Shenzhen Chuanqi Sports Co.,Ltd

Aurora-7

Entrant Company

Shenzhen Chuanqi Sports Co.,Ltd

Category

Sports Equipment - Badminton / Badminton Equipment

Client's Name

Country / Region:

China

Drawing inspiration from an aurora, a brilliant plasma phenomenon predominantly seen in the high latitude (Arctic and Antarctic) regions, we have incorporated aurora-like splashes of brilliant color and sci-tech sleek elements into Aurora-7 badminton racket to make it more eye-pleasing.
The racket frame and shaft utilize Mitsubishi high modulus graphite to secure overall rigidity and elasticity while keeping lightweight, enabling the racket to bear a maximum tension of 30 pounds without being deformed. The frame features an aerofoil-like structure, which can reduce air resistance to enhance the swing speed. The head adopts an accurate counterweight system for the even distribution of carbon fiber, thus helping improve the explosive hitting power.
Aurora-7 is lightweight, robust, and durable, with flexibility and resilience akin to rubber, making it easy to use.

Credits

Wang Songhua
Xiao Yiwu
More Gold Winners
2024
Design Awards Winner - SHANGHAI VETAS LIFT CO.,LTD. - VETAS HOMELIFT G200

Entrant Company

SHANGHAI VETAS LIFT CO.,LTD.

Category

Smart Home - Others

Country / Region

China

2024
Design Awards Winner - Kelvin - The Cozy™ by Kelvin

Entrant Company

Kelvin

Category

Heating & Air Conditioning Technology - Radiators & Energy Systems

Country / Region

United States

2024
Design Awards Winner - LA Bliss - Joolz Aer+ stroller
Joolz

Entrant Company

LA Bliss

Category

Strollers - Lightweight

Country / Region

United States

2024
Design Awards Winner - Nobonobo/Kaza design - Armchair Parfait

Entrant Company

Nobonobo/Kaza design

Category

Seating & Comfort Furniture - Arm Chair

Country / Region

Poland