2025

Entrant Company
Category
Client's Name
Country / Region:
Behind the Knife is a modern learning platform built to redefine how surgeons and medical students access and engage with surgical education. Originally a popular podcast created by a team of five surgeons, Behind the Knife had grown into one of the most trusted digital learning brands in medicine. However, their WordPress site could no longer support their expanding library of multimedia content or provide the seamless experience their users expected.
Designli partnered with the Behind the Knife team to design and develop a custom digital platform, one that combines the accessibility of an app with the depth and structure of a professional learning system. The result is a cohesive web and mobile experience where users can easily explore podcasts, courses, videos, and e-books in a beautifully organized interface tailored for learning on the go.
The design challenge centered on balancing the professionalism of a medical resource with the approachability of a modern digital product. Every design decision was rooted in UX research and usability testing: from simplifying complex navigation paths to ensuring consistent access across devices. The interface encourages exploration while maintaining clarity, reducing friction for users who toggle between listening, reading, and purchasing add-on materials.
Monetization was also built seamlessly into the experience. Premium content is gated behind a paywall, allowing users to upgrade without disrupting their workflow. An integrated eCommerce component connects digital and physical learning tools, such as suture practice kits, creating a bridge between virtual and hands-on training.
The platform’s back end features an admin dashboard that empowers the client to add, edit, and track content without developer support. The system architecture ensures long-term scalability and adaptability for future content types or feature expansion.
Behind the Knife now serves as the definitive digital learning hub for surgeons worldwide. By blending thoughtful UX design, scalability, and technical performance, the project transforms complex educational content into an intuitive, engaging, and truly impactful user experience.
Entrant Company
MeiXinLong Packing(Zhongshan)Co.,Ltd
Category
Food - Confectionery & Candies
Country / Region
China
Entrant Company
Mengqi Li, Yu Zhuang, Ai-Hsin Liu
Category
User Experience (UX) - Product UX
Country / Region
United States
Entrant Company
GLAZERO INTERNATIONAL INC
Category
Tools - Security Surveillance Camera
Country / Region
United States