WALTER GROPIUS - Atrium Automatic (WGA 801-01)

About the ATRIUM Collection
With the ATRIUM Collection, WALTER GROPIUS launches its first automatic watch. The new timepiece differs from the previous models not only in function, but also in design. The window bars in the case back allow a view into the “ATRIUM”, the central space and heart of the watch, the automatic movement, and emphasize Walter Gropius’ daylight-flooded glass and steel industrial architecture. In contrast, the colored windows on the black dial indicate that the viewer himself is standing in the atrium. The indirect daylight is perceived through the spectral colors of the crystal, which resembles the stained-glass windows and the mystical light of the chapel of Notre-Dame-du-Haut by Le Corbusier.

Using the example of industrial and sacred architecture, the ATRIUM by WALTER GROPIUS symbolizes the necessary coexistence of rationality (function) and subjective sensation (emotion) in an industrial product.

About the Brand
The design of the WALTER GROPIUS watches does not imitate the Gropius design style, but interprets it in a new way. Bauhaus stands for timeless design, minimalism and above all for the experimental. WALTER GROPIUS watches start right there and make the playful and curious aspect of Bauhaus visible. Pop colors based on the basic colors blue, yellow and red, colored hands and graphic dials are characteristic for the new watch collection. The design of the watches refers on one hand to the architecture of the state Bauhaus in Dessau and to the artistic works of its famous pupils and lecturers. On the other hand, the watch design is based on the Memphis Group’s “Form Follows Fantasy and Fiction” design principle.

The innovative watch case fictitiously symbolizes the functional steel and glass architecture of Walter Gropius. The watch hands and the dials stylize the various artistic works of Bauhaus. The special design of the dials pursues a certain intention: it helps to develop a freer sense of time.

Walter Gropius watches are made in Germany and consist of high-quality materials like stainless steel cases and bracelets, sapphire crystals and genuine leather straps.