2022
Black Bear Craft Sodas
Entrant
Sprecher Brewing Company
Category
Beverage - Rebrand
Client's Name
Sprecher Brewing Company
Country / Region:
United States
Rebranding of a dormant trademark recently acquired by Sprecher. A brand and product dating back to the 1930's, once well-known and beloved in the Midwest. The brand needed a modern look and feel while remaining true to its heritage. With its history, Black Bear brand was updated to include "The Legend" and a family of three black bears in its brand iconography. Since its reintroduction, Black Bear sodas have found enthusiastic consumers across the Midwest and beyond.
Credits
Entrant
Universal Designovation Lab Inc.
Category
Luggage & Bags - Travel Bags
Country / Region
United States
Entrant
MAKO Design + Invent
Category
Vehicle Accessories - Accessories
Country / Region
United States
Entrant
LITIIGER CO., LTD.
Category
Industrial Equipment, Machinery & Automation - Others
Country / Region
Taiwan