2022
Black Bear Craft Sodas
Entrant Company
Sprecher Brewing Company
Category
Beverage - Rebrand
Client's Name
Sprecher Brewing Company
Country / Region:
United States
Rebranding of a dormant trademark recently acquired by Sprecher. A brand and product dating back to the 1930's, once well-known and beloved in the Midwest. The brand needed a modern look and feel while remaining true to its heritage. With its history, Black Bear brand was updated to include "The Legend" and a family of three black bears in its brand iconography. Since its reintroduction, Black Bear sodas have found enthusiastic consumers across the Midwest and beyond.
Credits
Entrant Company
Huski
Category
Tableware - Others
Country / Region
New Zealand
Entrant Company
BenjiLock, LLC
Category
Bicycles & Bicycle Accessories - Locks
Country / Region
United States
Entrant Company
Oplee
Category
Novelty Items, Gifts - Travel Accessories
Country / Region
United States