Theraplush

Bodycare brand Soft Services developed Theraplush overnight hand treatment, which contains retinol, an ingredient that requires protection from oxygen exposure for best performance. An airless pump system is the ideal packaging, though existing componentry options create too much waste. Inspired by carved jade ritual objects, the case houses 6-weeks worth of Theraplush cream in a single treatment pod (recyclable curbside). It allows for repeat use of essential non-recyclable componentry, while also encouraging the user to incorporate Theraplush into their nightly routine. Best used as the very last step before going to sleep, the user can take off jewelry, place on the dipped surface of the magnetized lid, easily remove it to pump out an application of cream, and “close” the lid again with no need to handle cumbersome packaging with freshly-moisturized hands.