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NY Product Design AwardsEnter Award

Packaging

Aianya®Refreshing Eye Mist

Entrant: Guangzhou Rui Jian Hu Dong Biotechnology Co., Ltd.

2026

Silver

CategoryPackaging
Class / SubcategoryBody, Health & Beauty
Body / Personal Care
Country / RegionChina

The project

Project description.

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Aianya® redefines the traditional perception of eye care by seamlessly merging pharmaceutical-grade precision with modern minimalist aesthetics. Utilizing a premium 325g silver cardstock base with matte lamination and localized UV embossing, the design is inspired by the abstract rhythm of atomized airflow. It integrates eye contours into the layout through sophisticated white ink layering to create tactile depth. Breaking industry conventions, the front panel replaces traditional eye-drop icons with a pioneering "micro-nozzle pictogram," using semiotic guidance to intuitively signal the "no-contact atomization" attribute. Coupled with a color-coded functional system based on Pantone standards, the design empowers users to select their needs with zero cognitive cost, transitioning eye care from a "medical intervention" into a premium wellness ritual. The product introduces an industry-first "unfolding full-information box," fundamentally breaking the limitation of packaging as a mere container by integrating instructions directly into the unboxing experience. In manufacturing, digital die-cutting technology restricts structural tolerances within 0.1mm, delivering a crisp tactile damping response. Tailored for atomized interaction, the 10ml container's proportions ensure peak ergonomic stability for single-handed use. The innovative concave, anti-slip actuator is precision-contoured to fit the finger pulp, facilitating fluid operation, while an integrated "5cm Spray Guide Line" provides an intuitive physical coordinate. Internally, micro-nano atomized particles reduce diameter by 30% for a delicate ocular application. This mitigates the profound social pain point of cross-contamination inherent in traditional drops. A holistic safety architecture features rounded die-cut corners and a child-proof safety lock. Moving away from generic PET plastics, the container utilizes high-stability frosted glass paired with an anodized aluminum nozzle to eliminate chemical migration. The design embodies a deep commitment to the circular economy: the borosilicate glass bottle is designed for refilling, significantly reducing plastic waste when paired with recyclable silver card and bio-based films that decompose within six months. By implementing water-based eco-inks to reduce VOC emissions by 80%, and fostering an "Empty Bottle Recycling Program," the product achieves holistic closed-loop management.

Project credits.

Zhiqiang Guo

Shangqian Li

Wenxia Hu

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