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NY Product Design AwardsEnter Award

Packaging

LYI - Unveil Your Brilliance

Entrant: CBrands

2023 Silver winner badge
2023

Silver

CategoryPackaging
Class / SubcategoryBody, Health & Beauty
Skin Care: Luxury
Country / RegionSingapore
Client’s nameLYI

The project

Project description.

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When art meets science, unleash the power of nature and science with luxury gemstone-infused skincare brand LYI.

LYI is a luxurious skincare brand that aims to enhance the emotional and physical quality of life. The formulation and packaging of LYI are focused on details, with every element being functional and inspirational.

The shape of the bottle was inspired by the confident silhouette of a woman, with the curves forming a natural and comfortable cradle when holding the bottle. On the cap lies a gemstone inspired vector, with the brand LYI discreetly hidden within the patterns, symbolizing that true beauty lies within oneself. The mother-of-pearl texture and color on the bottle is a kaleidoscopic celebration of the world of gemstones, and infuses a sense of luxury and excitement.

LYI is not just another product on the shelf, but a culmination of the brands's passion, dedication, and belief that true beauty lies in the balance between science and nature.

Project credits.

Chelsea Zhang

Lead Designer

Eugene He

Founder

Mike Xie

Designer

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