Re:Style Keyring Collection

Re:Style is Hyundai’s lifestyle platform for 'saving the planet in style'.

One of our challenges for a sustainable future was lifestyle accessories.

We collected discarded Hyundai's IONIQ parts and remade them into accessories to create a positive cycle by actually putting them on the market.

This is the Re:Style keyring collection, a new value recombination of automotive wastes such as bolts, leather, and wires after dismantling.

Except for the hanging part of the Re:Style keyring collection, all of them are probably materials you've seen somewhere.

For a sustainable future, we researched combinations of various waste materials. In order to provide users with the options they want, and designs such as Mommy, Daddy, Kiddo, Baby and Puppies were derived under the concept of [family], making it possible to provide options that allow users to create the family they want to build.

The Re:Style keyring collection is not only sustainable but also fashionable. You can combine the family you want to build into a keyring and hang it to your favourite item, such as a bag or clothes.

From small metal keyrings to scrap leather pouches, we aim to practice an eco-friendly life through fashion items and goods made of sustainable materials.