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Fashion & Lifestyle

SKYLINE - Vogel Prespective

Entrant: ANA CARDIM JEWELLERY DESIGN

2024

Silver

CategoryFashion & Lifestyle
Class / SubcategorySocial Design
Design for Society
Country / RegionPortugal
Client’s nameAmnesty International / International Design Museum Shops

The project

Project description.

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SKYLINE – Vogel Perspective

A Revolutionary Urbanistic Concept for a New Global Mindset

The Silent Feminist Revolution

The SKYLINE - Vogel Prespective project was born from a desire to operate in an active and realistic way in defense of all Women. in the name of an absolutely necessary change in the global mentality of contemporary society. The collection gives shape through jewelry to a feminist aesthetic-ethical manifesto and serves as a platform of support and solidarity between all Women on the Planet.

A renewed perspective whose concept is based on the idea of renewing the urban concept in terms of the horizons of women's rights and the entire social collective.

It is a complicit hug, a hand that extends, a supportive shoulder of support among the feminist brotherhood.

A point of balance that demands justice and equal rights between Free and Independent Women who will be able to acquire these jewels with ease and the safeguarding of the common shine of feminine dignity that overshadows so many Women currently subjected to terrible situations of violence, inequality and oppression patriarchal.

It is an intellectual revolution created from Woman to Woman whose war cries are vocalized through 3 major guiding principles:

YOU ARE NOT ALONE

TOGETHER WE ARE STRONGER

WOMEN SUPPORTING WOMEN

On a pragmatic level, this campaign with a strong socio-political content manifests itself through the conversion of part of the profits obtained from online sales of pieces from the collection (anacardim-jewellery.com) to an organization that provides effective support to Women who are in a vulnerable situation.

The preferred institution is Amnesty International, as we are still in the phase of partnership resenting proposal.

The collection will also be present in international design museum stores in the allegorical sense of marking the urgency of implementing a new design and urban layout for social thought worldwide.

Project credits.

Ana Cardim

Concept & Design

Lena Wan

Model Performance Photos

Maria Leite

Model Performer

Cláudia Cid

Model Performer

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