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Digital, Electronic Devices & Accessories

T Phone 3 - Deutsche Telekom's AI-phone

Entrant: Deutsche Telekom Design & Customer Experience

2025 Gold winner badge
2025

Gold

CategoryDigital, Electronic Devices & Accessories
Class / SubcategoryMobile Phones & Tablets
Mobile Phones
Country / RegionGermany
Client’s nameDeutsche Telekom

The project

Project description.

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Deutsche Telekom’s AI-phone, the new T Phone 3, is opening the door to the world of artificial intelligence for all our customers. And at a unique price. As a result, AI becomes accessible to everyone – not just tech nerds or enthusiasts. With the integrated Perplexity Assistant, an AI companion is ready to use right away. Just double-click the power key or press the magenta button, and the assistant is at your service. Questions can be asked both via voice and in writing. The price of the AI-phone is 149€, which also includes an 18-months subscription to Perplexity Pro.

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