2025

Design Awards Silver Winner - Cathay Pacific

Motion Drives Emotion

Entrant

Cathay Pacific

Category

User Interface (UI) - Micro-Interactions

Client's Name

Country / Region:

Hong Kong SAR

Motion drives emotion. This UI micro-interaction concept turns everyday travel decisions into emotionally engaging moments. Using motion design on mobile, it eases user anxiety, conveys brand warmth, and creates seamless, trustworthy experiences across digital and physical journeys.

Credits

Ernest Hui
Head of Design
Christel Yan
Senior UX/UI Designer
Sherry Wu
UX/UI Designer
More Silver Winners
2025
Design Awards Winner - Shine Meditation Health Technology(Hangzhou)Co., Ltd - Meditation Seat · Cynicism
Fenglin Gao

Entrant

Shine Meditation Health Technology(Hangzhou)Co., Ltd

Category

Seating & Comfort Furniture - Ground Chair

Country / Region

China

2025
Design Awards Winner - Fog & Apple - Binya | Comya
Wolf-Gordon

Entrant

Fog & Apple

Category

Social Design - Designs for Social Impact

Country / Region

United States

2025
Design Awards Winner - XINYE LIN LLC - xinyelin@linxinye.com
xinyelin@linxinye.com

Entrant

XINYE LIN LLC

Category

Toys - Personal Care

Country / Region

United States

2025
Design Awards Winner - Tech Trainer Pty Ltd - Tech Trainer: AI-Powered Wearable Coaching in Every Thread
Wing Fai CHOY

Entrant

Tech Trainer Pty Ltd

Category

Smart Garments - Smart Clothing

Country / Region

Australia