NY Product Design AwardsEnter Award
Conceptual

NY Product Design Awards

Conceptual

Ideas worth
bringing to life.

Conceptual

Before it exists.
It begins with design.

The NY Product Design Awards recognizes conceptual products that explore new possibilities, from experimental objects to ideas that rethink how we live, work, and move.

Who can enter

Designers, studios, brands, research teams, independent creators, and students worldwide.

What you can submit

Concepts, work in progress, and completed products created within the last five years.

How it works

Submit online. Present your design through images and supporting materials. No physical samples.

View Entry Guidelines

Conceptual Categories

Where does your
idea belong?

Automotive & Transport
  • CA27001
    Cars & Motorcycles

    Concept vehicles balancing mobility, performance, safety, and user experience.

  • CA27002
    Commercial Vehicles

    Commercial transport concepts improving efficiency, capacity, safety, or operations.

  • CA27003
    Motorhomes & Caravans

    Mobile living concepts combining transportation with comfort and functionality.

  • CA27004
    Trains & Planes

    Rail and aviation concepts advancing passenger travel, efficiency, or safety.

  • CA27005
    Vehicle Accessories

    Accessories enhancing vehicle functionality, convenience, protection, or personalization.

  • CA27006
    Vehicle Technologies

    Emerging technologies improving vehicle intelligence, connectivity, safety, or sustainability.

  • CA27007
    Watercraft

    Concept boats and watercraft designed for transport, leisure, or sport.

  • CA27000
    New Category

Enter Automotive & Transport
Baby, Kids & Children
  • CB27001
    Apparel & Accessories

    Concept apparel and accessories supporting children’s comfort, movement, and development.

  • CB27002
    Bathing

    Bathing concepts improving safety, comfort, hygiene, and caregiver convenience.

  • CB27003
    Car Seats

    Child car-seat concepts prioritizing safety, comfort, and easy installation.

  • CB27004
    Feeding

    Feeding concepts supporting preparation, serving, independence, and reduced mess.

  • CB27005
    Furniture

    Child-focused furniture balancing safety, adaptability, comfort, and playful design.

  • CB27006
    Gear

    Portable gear supporting children and caregivers during daily activities or travel.

  • CB27007
    Health

    Health concepts supporting children’s monitoring, treatment, hygiene, and wellbeing.

  • CB27008
    Nursery

    Nursery concepts creating safer, calmer, and more functional care environments.

  • CB27009
    Potty Training

    Products helping children develop independent and hygienic toileting habits.

  • CB27010
    Pregnancy & Maternity

    Concepts supporting comfort, health, and wellbeing throughout pregnancy and recovery.

  • CB27011
    Safety

    Child-safety concepts preventing injuries and improving supervision or protection.

  • CB27012
    Social Design

    Inclusive concepts addressing social, developmental, educational, or accessibility needs.

  • CB27013
    Strollers

    Stroller concepts improving mobility, comfort, safety, and caregiver convenience.

  • CB27014
    Toys

    Play concepts encouraging learning, creativity, movement, and social development.

  • CB27000
    New Category

Enter Baby, Kids & Children
Digital, Electronic Devices & Accessories
  • CD27001
    Audio & Video Devices

    Concept devices for creating, delivering, or experiencing audio and video.

  • CD27002
    Communication Technology

    Technologies enabling clearer, faster, and more accessible human communication.

  • CD27003
    Computer & Information Technology

    Computing concepts improving information access, processing, productivity, or collaboration.

  • CD27004
    Computer Components & Accessories

    Components and accessories enhancing computer performance, usability, or adaptability.

  • CD27005
    Digital Devices & Technology

    Digital product concepts introducing useful, intuitive, or connected experiences.

  • CD27006
    Future Technologies

    Forward-looking technologies exploring emerging needs, capabilities, and interactions.

  • CD27007
    Imaging & Vision

    Concept devices for capturing, processing, enhancing, or displaying visual information.

  • CD27008
    Mobile Phones & Tablets

    Mobile device concepts improving communication, productivity, entertainment, or accessibility.

  • CD27009
    Networking

    Networking concepts enabling secure, reliable, and efficient digital connectivity.

  • CD27010
    Recreational Technology

    Technology concepts supporting recreation, hobbies, entertainment, and leisure activities.

  • CD27011
    Robotics

    Robotic concepts combining intelligent operation, automation, and human interaction.

  • CD27012
    Social Design

    Technology concepts addressing accessibility, inclusion, community, or social challenges.

  • CD27013
    Wireless Devices-Related

    Wireless concepts enabling flexible connectivity, communication, control, or data exchange.

  • CD27000
    New Category

Enter Digital, Electronic Devices & Accessories
Fashion & Lifestyle
  • CH27001
    Clothing & Accessories

    Concept clothing and accessories exploring function, expression, comfort, or sustainability.

  • CH27002
    Ethnic Clothing / Folk Costume

    Contemporary interpretations of traditional, cultural, or regionally significant clothing.

  • CH27003
    Eyewear

    Eyewear concepts combining vision, protection, comfort, and personal expression.

  • CH27004
    Jewelry

    Jewelry concepts exploring adornment, craftsmanship, materials, and personal meaning.

  • CH27005
    Luggage & Bags

    Bag and luggage concepts improving storage, portability, organization, and travel.

  • CH27006
    Social Design

    Inclusive fashion concepts addressing accessibility, communities, or social challenges.

  • CH27007
    Watches

    Watch concepts combining timekeeping, craftsmanship, technology, and personal style.

  • CH27008
    Wedding Apparel

    Wedding apparel concepts reimagining ceremonial clothing, accessories, and personal expression.

  • CH27000
    New Category

Enter Fashion & Lifestyle
Furniture
  • CU27001
    Commercial Furniture

    Furniture concepts designed for commercial, hospitality, retail, or public environments.

  • CU27002
    Furniture Sets

    Coordinated furniture collections offering consistent function, form, and visual identity.

  • CU27003
    Miscellaneous Furniture

    Original furniture concepts not defined by conventional product classifications.

  • CU27004
    Seating & Comfort Furniture

    Seating concepts prioritizing comfort, support, adaptability, and user experience.

  • CU27005
    Social Design

    Inclusive furniture concepts addressing accessibility, community, or social needs.

  • CU27006
    Storage & Display Furniture

    Furniture concepts for organizing, storing, presenting, or displaying objects.

  • CU27007
    Storage & Maintenance

    Solutions supporting furniture care, organization, upkeep, or extended usability.

  • CU27008
    Table & Desks Furniture

    Table and desk concepts supporting dining, working, studying, or collaboration.

  • CU27000
    New Category

Enter Furniture
Gaming, AR & VR
  • CG27001
    Gaming Gear / Accessories

    Concept accessories enhancing gaming comfort, immersion, organization, or performance.

  • CG27002
    Gaming Input Devices

    Input concepts enabling intuitive control, interaction, movement, or gameplay.

  • CG27003
    Social Design

    Inclusive gaming concepts addressing accessibility, community, or social impact.

  • CG27000
    New Category

Enter Gaming, AR & VR
Hobby & Leisure
  • CL27001
    Music Gear / Equipment

    Concept equipment supporting music creation, performance, recording, or production.

  • CL27002
    Musical Instrument

    Instrument concepts exploring new sounds, interactions, materials, or playing methods.

  • CL27003
    Novelty Items, Gifts

    Creative gift and novelty concepts offering memorable or playful experiences.

  • CL27004
    Pet Supplies

    Pet-product concepts supporting animal care, enrichment, comfort, or companionship.

  • CL27005
    Scooters, Skateboards & Personal Rideables

    Personal mobility concepts for recreation, commuting, exploration, or sport.

  • CL27006
    Social Design

    Leisure concepts addressing inclusion, community participation, or social wellbeing.

  • CL27007
    Toys

    Toy concepts encouraging creativity, entertainment, interaction, or skill development.

  • CL27000
    New Category

Enter Hobby & Leisure
Home Interior
  • CE27001
    Bathroom Fittings & Appliances

    Bathroom concepts combining fixtures, appliances, comfort, and functional innovation.

  • CE27002
    Bathroom & Sanitary Equipment

    Sanitary concepts improving hygiene, accessibility, water use, or user comfort.

  • CE27003
    Bakeware, Cookware & Cooking Utensils

    Cooking concepts improving food preparation, handling, baking, or serving.

  • CE27004
    Decorative Items

    Decorative concepts enhancing interior atmosphere, expression, and visual identity.

  • CE27005
    Household Appliances & Accessories

    Home appliance concepts improving everyday comfort, cleaning, care, or convenience.

  • CE27006
    Kitchens & Kitchen Furniture

    Kitchen furniture concepts optimizing preparation, storage, movement, and social use.

  • CE27007
    Kitchen Appliances & Accessories

    Kitchen appliance concepts supporting efficient preparation, cooking, and food storage.

  • CE27008
    Materials & Surfaces

    Material and surface concepts exploring performance, appearance, tactility, or sustainability.

  • CE27009
    Social Design

    Home concepts addressing accessibility, inclusion, wellbeing, or social challenges.

  • CE27010
    Tableware

    Tableware concepts improving dining, serving, presentation, and user experience.

  • CE27011
    Personal Care, Wellness & Beauty

    Personal-care concepts supporting hygiene, beauty, relaxation, and everyday wellbeing.

  • CE27000
    New Category

Enter Home Interior
Industrial, Tools & Engineering
  • CN27001
    Industrial Equipment, Machinery & Automation

    Industrial concepts advancing machinery, production, automation, safety, or efficiency.

  • CN27002
    Heating & Air Conditioning Technology

    Climate-control concepts improving heating, cooling, ventilation, comfort, or sustainability.

  • CN27003
    Robotics

    Robotic concepts supporting industrial, service, domestic, or collaborative applications.

  • CN27004
    Social Design

    Engineering concepts addressing accessibility, public benefit, or social challenges.

  • CN27005
    Tools

    Tool concepts improving precision, safety, usability, productivity, or portability.

  • CN27000
    New Category

Enter Industrial, Tools & Engineering
Interface & User Experience
  • CZ27001
    User Experience (UX)

    Experience concepts improving how people navigate, understand, and use services.

  • CZ27002
    User Interface (UI)

    Interface concepts presenting information and controls clearly, intuitively, and accessibly.

  • CZ27003
    Interactive Design (IxD)

    Interactive concepts shaping responsive exchanges between people, products, and environments.

  • CZ27000
    New Category

Enter Interface & User Experience
Lighting
  • CQ27001
    Architectural Lighting: Exterior

    Exterior architectural concepts enhancing buildings, landscapes, safety, and nighttime identity.

  • CQ27002
    Architectural Lighting: Interior

    Interior architectural concepts shaping atmosphere, orientation, function, and spatial experience.

  • CQ27003
    Indoor Lighting

    Indoor lighting concepts supporting comfort, activities, ambience, and energy efficiency.

  • CQ27004
    Lamps & Luminaires

    Concept lamps and luminaires combining illumination, function, and expressive form.

  • CQ27005
    Lighting Components

    Components improving lighting performance, assembly, control, adaptability, or maintenance.

  • CQ27006
    Lighting Innovation

    Experimental concepts advancing how light is produced, experienced, or applied.

  • CQ27007
    Lighting Systems

    Integrated lighting concepts coordinating illumination, controls, sensors, and connected operation.

  • CQ27008
    Outdoor Lighting

    Outdoor lighting concepts supporting safety, navigation, ambience, and environmental compatibility.

  • CQ27000
    New Category

Enter Lighting
Medical / Scientific Equipment
  • CP27001
    Medical Devices & Technology

    Medical concepts supporting diagnosis, treatment, monitoring, surgery, or clinical care.

  • CP27002
    Healthcare

    Healthcare concepts improving prevention, recovery, caregiving, and patient wellbeing.

  • CP27003
    Social Design

    Inclusive medical concepts addressing access, public health, or underserved communities.

  • CP27000
    New Category

Enter Medical / Scientific Equipment
Outdoor & Sports Equipment
  • CO27001
    Bicycles & Bicycle Accessories

    Bicycle concepts and accessories improving mobility, safety, performance, or comfort.

  • CO27002
    Fitness Equipment

    Fitness concepts supporting exercise, training, recovery, and physical wellbeing.

  • CO27003
    Garden Furniture

    Outdoor furniture concepts designed for comfort, durability, and environmental exposure.

  • CO27004
    Garden Appliances & Garden Equipment

    Garden concepts supporting maintenance, cultivation, landscaping, and outdoor living.

  • CO27005
    Outdoor & Camping Equipment

    Camping concepts improving shelter, cooking, mobility, comfort, and preparedness.

  • CO27006
    Social Design

    Outdoor concepts addressing accessibility, inclusion, community, or environmental needs.

  • CO27007
    Sports Equipment

    Sports concepts improving training, participation, protection, or athletic performance.

  • CO27008
    Sports Accessories

    Accessories supporting sports preparation, organization, monitoring, safety, or convenience.

  • CO27000
    New Category

Enter Outdoor & Sports Equipment
Packaging
  • CK27001
    Beverage

    Beverage packaging concepts improving protection, dispensing, portability, and brand experience.

  • CK27002
    Body, Health & Beauty

    Packaging for personal care, wellness, cosmetic, and health-related products.

  • CK27003
    Branding

    Packaging concepts expressing distinctive brand identity, values, and recognition.

  • CK27004
    Food

    Food packaging concepts supporting freshness, safety, serving, and convenience.

  • CK27005
    Home, Leisure & Other Markets

    Packaging concepts for household, leisure, lifestyle, and specialist products.

  • CK27006
    Social Design

    Inclusive packaging addressing accessibility, communities, or wider social needs.

  • CK27007
    Student Packaging

    Student-developed packaging demonstrating originality, relevance, and design potential.

  • CK27008
    Sustainable Design

    Packaging concepts reducing environmental impact through materials, reuse, or efficiency.

  • CK27000
    New Category

Enter Packaging
Wearable Technology
  • CW27001
    Body / Biosensors

    Wearable sensors measuring bodily activity, movement, health, or environmental conditions.

  • CW27002
    Exoskeletons

    Wearable support systems enhancing strength, mobility, rehabilitation, or physical protection.

  • CW27003
    Head-Mounted Displays

    Head-worn display concepts delivering immersive, augmented, or hands-free information.

  • CW27004
    Healthcare Devices

    Wearable health concepts supporting monitoring, therapy, rehabilitation, or personal care.

  • CW27005
    Smart Garments

    Technology-integrated garments combining everyday wear with responsive digital functions.

  • CW27006
    Smart Jewelry

    Connected jewelry combining adornment with communication, monitoring, or interactive functions.

  • CW27007
    Social Design

    Wearable concepts addressing accessibility, safety, inclusion, or social challenges.

  • CW27008
    Wearable Cameras

    Body-worn camera concepts supporting documentation, safety, communication, or recreation.

  • CW27009
    Wrist, Hand-Held

    Wrist-worn and handheld concepts enabling monitoring, communication, or intuitive control.

  • CW27000
    New Category

Enter Wearable Technology
Workplace & Office
  • CX27001
    Office Furniture & Office Chairs

    Workplace furniture concepts supporting comfort, focus, collaboration, and adaptable working.

  • CX27002
    Office Supplies & Stationery

    Office products supporting organization, communication, creativity, and daily productivity.

  • CX27003
    Social Design

    Workplace concepts addressing accessibility, wellbeing, inclusion, or community needs.

  • CX27000
    New Category

Enter Workplace & Office

Can’t find the right fit? Each area includes a New Category option.

Ask About Your Category
Conceptual

An idea takes shape.

2027 · Entry information

Your next
starting point.

Professional first entryFrom $209 USD

Early Bird rate. A $30 annual administrative fee applies per entrant.

Early Bird

Dec 9, 2026

Regular

Jan 20, 2027

Final

Feb 17, 2027

Final Extension

Mar 17, 2027
Compare all entry fees
2027 entry periods and fees in US dollars
Entry typeFees in USDEarly Bird Nov 6, 2026 – Dec 9, 2026Regular Dec 10, 2026 – Jan 20, 2027Final Jan 21, 2027 – Feb 17, 2027Final Extension Feb 18, 2027 – Mar 17, 2027
Professional first entry$209$219$239$249
Additional entry$149$159$179$189
Additional category$209$219$239$249

A $30 annual administrative fee applies per entrant. Entry fees are non-refundable.

Additional-category pricing applies when submitted with the first entry; later submissions are charged at the first-entry rate.

Work submitted must have been created within the last 5 years.

Full results announcementMay 14, 2027

Start Your Entry
Conceptual

Judging & criteria

Every detail.
Every decision.

Through blind judging, an international jury evaluates the submitted design across four criteria.

Form

Visual character, proportions, and composition.

Creativity & Innovation

Originality and the thinking behind the solution.

Finishing & Functionality

Quality, usability, safety, and execution.

Impact

The effect on people and the environment.

View Our Jury

Why enter

Give your idea
its moment.

Explore Winner Benefits

A dedicated
place for your design.

A winner profile brings your product, entrant details, and design story together in the NY Product Design Awards gallery.

An achievement
you can share.

Digital certificates, winner badges, and promotional materials help communicate your award.

More to the story
than an award.

Winner interview access offers a way to share the people, process, and decisions behind your work.

Prepare your entry

Show the whole
design story.

View Submission Requirements
BRIEF

The purpose behind it

Explain the problem, intended users, and decisions that make the design work. Keep your written description to 350 words or less.

IMAGES

From overall form to close detail

Use clear renderings, models, or prototype photographs to show the concept’s scale, materials, key features, and intended use.

SUPPORT

Make the function clear

Use development drawings, a PDF, or a video link to explain the proposed function and how the idea has evolved.

Before you enter

A little
clarity.

Questions about entering your conceptual design?

Talk to Our Team
Who can enter the Conceptual Design Awards?

Designers, studios, brands, research teams, independent creators, and students worldwide may enter.

Does my concept need to be manufactured?

No. Concepts and work in progress are eligible. Explain the project’s development stage clearly and distinguish proposed features from tested results. Work submitted must have been created within the last 5 years.

Do I need to ship a product or physical prototype?

No. Entries are submitted and judged online using your images, description, and supporting materials. Physical samples are not required.

Can I enter the same design in more than one subcategory?

Yes. Select each relevant subcategory when submitting. Additional-category pricing applies when submitted with your first entry; later submissions are charged at the first-entry rate.

What should I include in a conceptual design entry?

Present the overall design, important details, and how the product works. Use clear images and a concise description of the purpose, design decisions, and intended users. Include supporting drawings, a PDF, or a video link where helpful.

How are entries evaluated?

An international jury evaluates entries through blind judging using Form, Creativity & Innovation, Finishing & Functionality, and Impact. See the Awards page for the judging process and award levels.

NY Conceptual Design Awards

Your next idea.
On an international stage.

Begin Your Entry